Video Training
TEST YOURSELF
Did you pay more attention to this video than photos on other pages?
Video vs. Text
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90 percent of information transmitted to the brain is visual, and visuals are processed 60,000 times faster in the brain than text*
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Effective for creating understanding of complex concepts through visual storytelling
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Well -placed, on-point video keeps learners engaged in a course
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Learner’s retain far more information from videos than from reading
TEST YOURSELF
What are the most ineffective types of video used in training?
Effective Usage
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Most effective before delivering traditional content to set up real-life scenarios/questions, and create a Pull for the knowledge. Or after, to reinforce how it is applied in their day to day work, what they can do with it
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Simple videos can illustrate desired actions to cement understanding of what they just read
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Longer videos can simplify and create understanding of concepts
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Avoid the ineffective use of videos, as simple replacements of verbal or text instruction
* Forrester Research